Demographics

= Research and Presentation =

Design an ad campaign and support all recommendations with data.

 * == Who is your audience? ==
 * == What is your goal? ==
 * == What outcome do you expect? ==

Utilize reliable and data rich resources to compile information:
=== Here is a great site to learn about consumer psychology. You are REQUIRED to read each sub topic in the left margin. Each subtopic MUST have a summary of Essential Knowledge Learned summarized in the packet. Due dates are indicated as homework as instructed by teacher: @http://www.consumerpsychologist.com/index.html===

On-lIne Resources for Advertising- Access links off these pages to additional cool sites
Common Sense Media Media Awareness Data on Children Adverstising to Teens Reseach Links Calorie Count Snack Food Kraft Clothing-Tween Sample market plan: Coffee InternetCafe Kellogg annual report

Cool ads ideas
Children ads Cereal Slogans Snack food study on-line clothing survey Kids clothing price comparison Statistics on Every Product

A starting point for reference on Consumer Trends : IBISWORLD
Contest Video-GoogleGoogle Contest

Demographic trends: Consumer Demographics

Digital? Is this the way to go? Digital Trends

Great Commercials: Panda Dr Pepper Passat Volkswagon Lego Click Site Lego Jazz